Best Of Product Roundup - April 19, 2025

The best expert-curated product content from the best product thinkers from around the Internet delivered twice a month.

Every two weeks, we dive into the vast ocean of product content online, both free and paid. We sift through it all to bring you the crème de la crème. Our round-up includes carefully curated links and concise excerpts from top content.

This week’s highlights feature:

• Top 4 Long-Form Articles/Podcasts

• Top 3 Tweets

• Top 3 LinkedIn Posts or Short Videos

Our expert product team has selected these resources to help you save thousands of dollars on unnecessary subscriptions, avoid wasting time reading instead of taking action, and save years following the wrong advice. Our mission is to introduce you to brilliant product thinkers, whether they’re renowned experts or emerging voices.

In case you missed them, here are the posts from Emergent from the past two weeks:

1. (Video) Your AI Product Has Competition—Here’s How to Win Anyway (paid with free preview)

2. (Podcast) Lessons from SpaceX and the Future of Advanced Manufacturing (free)

3. (Video) Great Founders Sound Different to Everyone (paid with free preview)

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Top Long-Form Content

1. Every marketing channel sucks right now

   1. What we liked: A brutally honest reminder for product leaders that even once-hot marketing channels eventually degrade, emphasizing the need for constant adaptation and experimentation.

   2. Choice quote: “Don’t focus on Big Channels, focus on Little Channels.”

2. Five Levels of AI Product Strategy

   1. What we liked: Lays out a compelling set of tiers in implementing AI strategy, from an OpenAI leader.

   2. Choice quote: “Your product strategy must identify where creation bottlenecks exist in your user journey and use generative capabilities to unlock value.”